Runway AI, back in April, introduced a system allowing users to generate short, four-second videos simply by typing a sentence into a computer screen. While the videos were notably blurry, choppy, and somewhat unsettling, they marked the initial foray into a domain that hinted at the potential for increasingly convincing AI-generated content.

Prompt: The camera follows behind a white vintage SUV with a black roof rack as it speeds up a steep dirt road surrounded by pine trees on a steep mountain slope, dust kicks up from it’s tires, the sunlight shines on the SUV as it speeds along the dirt road, casting a warm glow over the scene. The dirt road curves gently into the distance, with no other cars or vehicles in sight. The trees on either side of the road are redwoods, with patches of greenery scattered throughout. The car is seen from the rear following the curve with ease, making it seem as if it is on a rugged drive through the rugged terrain. The dirt road itself is surrounded by steep hills and mountains, with a clear blue sky above with wispy clouds.


Fast forward to the present, and OpenAI has unveiled a system that takes video generation to a whole new level. The demonstration showcased videos that could easily be mistaken for scenes lifted from a Hollywood movie. In a matter of minutes, OpenAI’s system produced short videos featuring crowded places in Lagos, a mesmerizing monster gazing at a melting candle, and a Tokyo street scene captured by a camera swooping across the city.

Prompt: A beautiful homemade video showing the people of Lagos, Nigeria in the year 2056. Shot with a mobile phone camera.

The stark contrast between the earlier attempts by Runway AI and OpenAI’s current capabilities underscores the rapid advancements in AI technology. OpenAI’s achievement not only showcases the speed at which innovation is progressing but also hints at the potential for AI to revolutionize content creation in the entertainment industry.


Sora, named after the Japanese word for sky, a text-to-video model, possesses an innate capacity to simulate the physical world, projecting its understanding into pixel space with astonishing precision. The model’s capability to generate videos up to a minute long while maintaining visual quality and adhering to user prompts sets it apart in the realm of AI.

Going Into the Sora Research Paper

But what truly sets Sora apart is its ability to harness the power of imagination, akin to the human mind’s creative processes. Much like humans envisioning possible scenarios when absorbing visual stimuli, Sora utilizes an internal world model to simulate the future and past. This feature has profound implications for advancing autonomous technologies, such as self-driving cars and robotics, by enabling AI to understand and simulate the complexities of the real world.

It can extend an existing movie with frames before or after. Meaning if you wanted Lord of the Rings to have an extended ending, you can certainly ask Sora in the future to add a new scene to it. This will empower self-driving cars or autonomous robots to forecast or simulate scenarios to minimize risks and mitigate them before they happen. We’re teaching AI to understand and simulate the physical world in motion, with the goal of training models that help people solve problems that require real-world interaction.

Prompt: Drone view of waves crashing against the rugged cliffs along Big Sur’s garay point beach. The crashing blue waters create white-tipped waves, while the golden light of the setting sun illuminates the rocky shore. A small island with a lighthouse sits in the distance, and green shrubbery covers the cliff’s edge. The steep drop from the road down to the beach is a dramatic feat, with the cliff’s edges jutting out over the sea. This is a view that captures the raw beauty of the coast and the rugged landscape of the Pacific Coast Highway.

OpenAI’s decision to release research progress on Sora early is a strategic move to engage with a diverse audience. Red teamers, visual artists, designers, and filmmakers are among the first to explore Sora’s potential, providing crucial feedback to enhance its capabilities for various professional applications.

Age of Disinformation and Deepfakes

However, it’s essential to acknowledge that Sora is not without its current limitations. The model may struggle with accurately simulating complex scenes’ physics and understanding specific cause-and-effect instances. OpenAI is transparent about these shortcomings, emphasizing the ongoing commitment to safety measures before making Sora widely available.

The safety steps include collaboration with red teamers specializing in misinformation, hateful content, and bias, as well as the development of tools to detect misleading content generated by Sora. OpenAI’s experience with safety methods from previous projects, such as DALL·E 3, is leveraged to ensure responsible deployment.

Engaging with policymakers, educators, and artists worldwide, OpenAI aims to address concerns and identify positive use cases for this cutting-edge technology. Despite exhaustive research and testing, OpenAI acknowledges the unpredictable nature of technology use and emphasizes the importance of learning from real-world applications to continually improve and release safer AI systems.

Prompt: A stylish woman walks down a Tokyo street filled with warm glowing neon and animated city signage. She wears a black leather jacket, a long red dress, and black boots, and carries a black purse. She wears sunglasses and red lipstick. She walks confidently and casually. The street is damp and reflective, creating a mirror effect of the colorful lights. Many pedestrians walk about.


Sam Altman challenges X users to give him prompts to create videos based on what they asked for. Very interesting to check out which prompts worked great and which are a bit funny:

Some highlights from the research paper:

  • “Sora can also be prompted with other inputs, such as pre-existing images or video. This capability enables Sora to perform a wide range of image and video editing tasks—creating perfectly looping video, animating static images, extending videos forwards or backwards in time, etc.”
  • “Sora is also capable of extending videos, either forward or backward in time.”
  • “Video-to-video editing Diffusion models have enabled a plethora of methods for editing images and videos from text prompts. Below we apply one of these methods, SDEdit,32 to Sora. This technique enables Sora to transform the styles and environments of input videos zero-shot.”
  • “Sora is also capable of generating images. We do this by arranging patches of Gaussian noise in a spatial grid with a temporal extent of one frame. The model can generate images of variable sizes—up to 2048×2048 resolution.”
  • “Sora is a generalist model of visual data—it can generate videos and images spanning diverse durations, aspect ratios and resolutions, up to a full minute of high definition video.”
  • “Sora can sample widescreen 1920x1080p videos, vertical 1080×1920 videos and everything inbetween. This lets Sora create content for different devices directly at their native aspect ratios. It also lets us quickly prototype content at lower sizes before generating at full resolution—all with the same model.”
  • ” Emerging simulation capabilities We find that video models exhibit a number of interesting emergent capabilities when trained at scale. These capabilities enable Sora to simulate some aspects of people, animals and environments from the physical world. These properties emerge without any explicit inductive biases for 3D, objects, etc.—they are purely phenomena of scale.”

Frequently Asked Questions

Q1: How does Sora differ from other text-to-video models?

Sora distinguishes itself by producing highly realistic and visually impressive videos, showcasing OpenAI’s commitment to pushing the boundaries of AI capabilities.

Q2: Is there a risk of Sora being misused for disinformation?

OpenAI is aware of the potential risks and is actively engaging in a red teaming process to identify and address any misuse scenarios.

Q3: Can Sora be accessed by the public?

As of now, Sora is not available to the public, and OpenAI is carefully evaluating the system’s capabilities and potential dangers before wider release.

OpenAI’s Sora represents a significant leap forward in AI-generated video technology. While its capabilities are awe-inspiring, the responsible development approach ensures that potential risks are thoroughly assessed and addressed. As Sora continues to undergo evaluation, it remains a promising glimpse into the future of AI creativity.

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